Nick Nanton, Personal Branding Expert As you’ve heard me say before, a powerful personal brand allows a business owner to differentiate himself and his business from the competition. It allows him or her to charge a premium price and still…
Take Your Personal Brand to the Next Level in 2013: Ten Resolutions The New Year is right around the corner, and this is the time of year where many of us think about what we’d like to accomplish in the…
Our agency is called the Celebrity Branding Agency, as most of you know. And we didn’t choose that name at random. While you may not realize it, virtually every celebrity in Hollywood has at least one thing in common: they…
Personal branding is fun, profitable… and challenging. Unlike many business processes, it is never “done.†A brand is a living entity, capable of shifting and changing every single day. This presents a challenge in that, no matter how committed…
Every once in a while, I talk to a business owner who has reservations about using social media for marketing purposes. The most common objection is simple—he or she feels that social media is a “fadâ€, here today but gone…
As you know, personal branding is all about telling your story. Who you are, what makes you different, how you provide value to your customers. This can be done through a variety of channels—ranging from publishing a book to appearing…
