Business Branding Starts with Personalized Shopping Experiences Those who are in retail have an advantage for reaching and keeping customers. he reality is that because of the vast competition between shopping outlets site owners are over-looking the area of “personalization”. Consumers want tailored made shopping experiences online as well as … Read more
JW Dicks, Personal Branding Expert Personal branding is an ongoing journey. It’s a cumulative process that allows you to create a perception of yourself as an industry expert within your marketplace. And it allows you to make a whole lot of money, as we have discussed in previous blogs and … Read more
Have you ever stopped to think about the amazing applications of laser technology? From brain surgery to military functions to industrial grade mining, laser technology has a broad and important impact in many sectors of life. But at the end of the day, it’s just light. What makes a laser … Read more
Nick Nanton, Personal Branding Expert As you’ve heard me say before, a powerful personal brand allows a business owner to differentiate himself and his business from the competition. It allows him or her to charge a premium price and still attract a steady stream of new business. Properly leveraged through … Read more
Personal Branding Expert JW Dicks | Celebrity Branding Agency Arguably the most important principle to keep in mind when you’re developing your personal brand is focus. It’s easy to lose focus and end up watering down your brand—and that’s a mistake you can’t allow yourself to make. An effective brand … Read more
Take Your Personal Brand to the Next Level in 2013: Ten Resolutions The New Year is right around the corner, and this is the time of year where many of us think about what we’d like to accomplish in the next 12 months. Right now, 2013 is a blank slate, … Read more
Our agency is called the Celebrity Branding Agency, as most of you know. And we didn’t choose that name at random. While you may not realize it, virtually every celebrity in Hollywood has at least one thing in common: they (or their advisors and agents!) are highly skilled at marketing, … Read more
Building a powerful personal brand is well worth the effort it takes. A strong personal brand gives a business owner the opportunity to lock out competition in their market, attract new business, and command higher rates. But like just about everything else worthwhile in life, it doesn’t happen overnight. Building … Read more
Personal Branding Expert, JW Dicks There are many factors that go into a purchasing decision. When consumers are choosing from among several businesses or individuals, they often consider price, delivery time, perceived quality, reputation, and so on. And while these elements are all important, years of experience have taught me … Read more
http://www.NickNanton.com Personal branding is fun, profitable… and challenging. Unlike many business processes, it is never “done.” A brand is a living entity, capable of shifting and changing every single day. This presents a challenge in that, no matter how committed and dedicated you are to building a strong personal brand, … Read more