Business Branding Starts with Personalized Shopping Experiences Those who are in retail have an advantage for reaching and keeping customers. he reality is that because of the vast competition between shopping outlets site owners are over-looking the area of “personalization”.…
JW Dicks, Personal Branding Expert Personal branding is an ongoing journey. It’s a cumulative process that allows you to create a perception of yourself as an industry expert within your marketplace. And it allows you to make a whole lot…
Have you ever stopped to think about the amazing applications of laser technology? From brain surgery to military functions to industrial grade mining, laser technology has a broad and important impact in many sectors of life. But at the end…
Nick Nanton, Personal Branding Expert As you’ve heard me say before, a powerful personal brand allows a business owner to differentiate himself and his business from the competition. It allows him or her to charge a premium price and still…
Personal Branding Expert JW Dicks | Celebrity Branding Agency Arguably the most important principle to keep in mind when you’re developing your personal brand is focus. It’s easy to lose focus and end up watering down your brand—and that’s a…
Take Your Personal Brand to the Next Level in 2013: Ten Resolutions The New Year is right around the corner, and this is the time of year where many of us think about what we’d like to accomplish in the…
Our agency is called the Celebrity Branding Agency, as most of you know. And we didn’t choose that name at random. While you may not realize it, virtually every celebrity in Hollywood has at least one thing in common: they…
Building a powerful personal brand is well worth the effort it takes. A strong personal brand gives a business owner the opportunity to lock out competition in their market, attract new business, and command higher rates. But like just about…
Personal Branding Expert, JW Dicks There are many factors that go into a purchasing decision. When consumers are choosing from among several businesses or individuals, they often consider price, delivery time, perceived quality, reputation, and so on. And while these…
Personal branding is fun, profitable… and challenging. Unlike many business processes, it is never “done.†A brand is a living entity, capable of shifting and changing every single day. This presents a challenge in that, no matter how committed…